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The creative director & co-founder of Just Us. A 25 year old photographer obsessed with fashion, travel and how to live a healthy lifestyle.

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What's in your bag?

Recently I got inspired by some photographers and bloggers who did whole series about what's in their and other peoples bags. I thought that was quite interesting because it can tell you a few things about the person.

So here's my "What's in your bag" photo. I used to always carry around just about everything you could imagine in a huge sidepurse, constantly losing things in there, wondering if there might be a small black hole there somewhere! Today I use a small bag or purse and these are a few of the random things I found in there.

Share and tell us what's your every day gadget? 


Yule Cat

"The Yule Cat (Icelandic: Jólakötturinn or Jólaköttur) is a monster from Icelandic folklore, a huge and vicious cat said to lurk about the snowy countryside during Christmastime and eat people who have not received any new clothes to wear before Christmas Eve. The Yule Cat has become associated with other figures from Icelandic folklore as the house pet of the giantess Grýla and her sons, the Yule Lads.

The threat of being eaten by the Yule Cat was used by farmers as an incentive for their workers to finish processing the autumn wool before Christmas. The ones who took part in the work would be rewarded with new clothes, but otherwise get nothing and thus be preyed upon by the monstrous cat. The cat has alternatively been interpreted as merely eating away the food of ones without new clothes during Christmas feasts. The perception of the Yule Cat as a man-eating beast was partly popularized by the poet Jóhannes úr Kötlum in his poem Jólakötturinn." - From Wikipedia, the free encyclopedia


Merry Christmas!

(Christmas decoration - Taken in our living room - 70-300mm)

It's been a blast - lots of dinner parties and ridicilously amazing gifts.
We're feeling so so blessed & loved!
Hope you all had (and will continue to have) a lovely time over the holidays!

Hugs, Dagbjört and Aron.


Landscapes, frozen berries and traditional Icelandic food.

Sharing some favorites today - especially this place. It's so silent and beautiful - when you stand there you can see the city to the left and the endless ocean to the right. It's the perfect combo.

Today we tried the Icelandic 'skata' (stingray) wich is traditionally only eaten on the 23rd of december. Not unlike fermented sharkmeat, many young Icelanders have failed to test this 'delicacy' since the strong odor discourages them from trying it, including me. Yet most of our elders love nothing more. It is so putrefied that when you take the first bite it will numb your nose and throat – that's how strong the smell is (I held my breath). It then gets stuck in your clothes. Yay...
Now I'm sipping a warm cup of coffee down town, wondering if I'm bothering the other customers with the smell of 'skata'. Haha!

Gleðilega Þorláksmessu!

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